Blog

Corporate videos are best managed in DAM media banks

With marketers creating pieces of content every day, it’s becoming increasingly challenging for organizations to effectively organize and manage their growing libraries. This blog explores how to work more efficiently with videos in MediaBank, detailing its capabilities such as conversion, streaming, clipping, cropping, embedding, and adding subtitles.

Sharing content on a typical day at Zeniith Corp

Here’s a story to showcase the widely different scenarios in which sharing features of a Digital Asset Management (DAM / MediaBank) system are used while sharing diverse content. As one day at Zeniith Corp will show, the DAM’s sharing capabilities are integral to their operations.

From urgent individual needs to collaborative team efforts, and from internal communications to external partnerships, the DAM facilitates seamless, efficient, and secure content sharing, catering to the varied and dynamic needs of a bustling corporate environment.

Introducing a SaaS DAM mediabank solution to the IT-department

In today’s digital age, a robust Digital Asset Management (DAM) system is crucial for businesses to efficiently manage their growing volume of digital assets. While DAM solutions primarily cater to the needs of creative, marketing, and communication departments, the role of the IT department in facilitating and managing these systems is often overlooked. Understanding the specific needs of IT departments in the context of DAM is essential to argue for the integration of a modern DAM solution in an organization.

Mobility support in MediaBank enhances real-time collaboration

When you’re out of the office, on the road, or just trying to manage your assets without your laptop – MediaBank’s mobile feature is just the tool for you. 

With MediaBank’s mobile experience, you can seamlessly upload, browse, share, and download assets while on the go – all without downloading an app! MediaBank’s responsive design is used as a progressive web-app and you can add or pin it to your smartphone’s homescreen. Enjoy the flexibility of accessing your digital assets anytime, anywhere, making your workflows more efficient and convenient.

Digital Asset Management for Small & Medium Businesses

In our 25+ years in DAM industry, we’ve had the privilege of witnessing firsthand how Digital Asset Management (DAM) can be a game-changer for a small business. While you might be able to get away using the free cloud storage options, such as Dropbox or Google Drive to store your digital files and brand assets, it is important to note that these tools have limitations.

As your business expands, teams multiply, and your brand presence scales, the limitations of these free solutions become evident. Eventually, you’ll reach a point where transitioning to a solid Digital Asset Management (DAM) software becomes not just a choice but a necessity for your small business’s sustained growth and efficient asset management.

Maria’s Shift to Efficient Marketing with MediaBank

Maria, a Finnish company marketer, faced chaos managing digital assets for a vital product launch. The lack of a Digital Asset Management (DAM) system led to the use of outdated branding materials, tarnishing the company’s reputation.

Recognizing the need for organized asset management, Maria introduced a cost-effective media bank. This cloud-based solution improved accessibility, organization, and collaboration. Her move highlighted the significance of efficient digital asset management, positioning the company for a future DAM system upgrade.

Are you familiar with all used video formats listed in this table?

Dive into our latest blog to unravel the mystery behind video formats like MP4, AVI, and MOV. Learn how choosing the right format is crucial for your video campaigns’ technical quality. Explore the difference between a video format and a video codec, and find out which format suits your marketing goals.

Our comprehensive table and insights on social media platform preferences will guide you towards making informed decisions in your video marketing journey. Don’t miss out on optimizing your video content; clarity is just a click away!

Unlocking the Power of Image Metadata in Business

Step into a world where every image tells a deeper story, thanks to metadata. Our latest blog unveils the unseen powerhouse that helps you manage and understand your visuals better. Discover how smart management can transform simple pictures into a treasure trove of information, making your marketing efforts more organized and effective.

With metadata, every pixel is a step towards smarter, more efficient business operations. Dive in, and let the visual journey begin!

AI’s Pivotal Role in Future DAM Workflows

In the rapidly evolving digital landscape, Digital Asset Management (DAM) systems are undergoing a transformative shift, largely driven by Artificial Intelligence (AI). As businesses grapple with vast amounts of unstructured data, AI offers a beacon of efficiency, accuracy, and innovation. Let’s delve into how AI will redefine DAM workflows in the near future and explore this through illustrative use-cases.

ChatGPT: Your Helper and Assistant in Digital Marketing – How to Collaborate?

Explore the seamless collaboration between marketers and ChatGPT in our latest blog. Discover how this AI assistant, named Bentley, can streamline your digital marketing tasks from idea generation to content creation.

Unveil tips on maximizing this collaboration, and envision the future where human creativity meets AI efficiency. Dive into a realm of enhanced marketing strategies with ChatGPT by your side.